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PictureBox Films
PictureBox is a video on demand film service offering a selection of films for a monthly subscription. It launched in 2006 and is available online or as a separate subscription through several Digital TV service providers in selected countries such as United Kingdom, Poland, Russia and Central and Latin America (Mexico, Colombia and Brazil). PictureBox is the only wholly owned SVOD (subscription video on demand service) operated by NBCUniversal.
In May 2013, PictureBox announced the re-launch of its website and online service in a national media campaign. New website features include a dedicated page for every film on the PictureBox service, designed to help users find out more about the films on offer before they make a selection. Other features include ‘bonus content’ such as behind-the-scenes footage, deleted scenes and film clips which are available only to PictureBox online subscribers.
== Business model ==
PictureBox differentiates itself from other subscription video on demand services by offering subscribers ‘hand-picked’ films. Instead of featuring a huge number of titles, its ‘panel of film lovers’ shortlist a selection of films each month.
Films that have played for the longest time are removed from the service and replaced with a selection of different on demand films. Users do not pay per film; for a monthly subscription they have access to any available films and can watch these titles as many times as they choose. In Russia, and Central and Latin America, subscribers can also access TV shows. A PictureBox online subscription, which includes access to iOS and Samsung Smart TV apps, is separate from a Digital TV subscription.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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